THOSE ABOUT TO DIE – Peacock Celebrates Action-Packed Original Series With Fan-First Chariot Race Activation at SDCC

Peacock brings the glory of Ancient Rome to San Diego Comic-Con with an exclusive panel and thrilling chariot race activation celebrating the new original series 'Those About to Die.'
Those About to Die SDCC

San Diego Comic-Con 2024 attendees are in for an exhilarating treat as Peacock announces a spectacular fan activation celebrating its action-packed original series Those About to Die. Inspired by the Roman Empire’s dramatic spectacle of sports, politics, and dynasties, this event promises an immersive and thrilling experience.

Behind-The-Scenes Look at Those About to Die

THOSE ABOUT TO DIE -- Episode 103 -- Pictured:  Dimitri Leonidas as Scorpus -- (Photo by: Reiner Bajo/Peacock)

On Thursday, July 25, fans will get an exclusive behind-the-scenes look at the making of Those About to Die during Peacock’s back-to-back panel block in Ballroom 20. The panel, “Behind-the-Action of Peacock’s Gladiator Epic Those About to Die,” will delve into the Roman Empire’s explosive intersection of sports and politics.

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Attendees will hear directly from executive producer and director Roland Emmerich and stars Iwan Rheon, Sara Martins, Moe Hashim, Jojo Macari, and Dimitri Leonidas as they share insights and stories from the set.

  • When: Thursday, July 25, 3:00 – 4:00 PM PT
  • Where: Ballroom 20

Experience the Thrill of Ancient Rome: Those About to Die: The Chariot Race

THOSE ABOUT TO DIE -- Episode 101 -- Pictured: Dimitri Leonidas as Scorpus -- (Photo by: Reiner Bajo/Peacock)

From Thursday, July 25 through Sunday, July 28, fans can immerse themselves in the glory of Ancient Rome with Peacock’s “Those About to Die: The Chariot Race” activation. Located in the vibrant Gaslamp District, this in-world experience will bring the ancient “Circus Maximus” to life. Visitors will step inside the betting tavern, join one of the five coveted factions from the show, and experience the adrenaline rush of a chariot race.

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Participants will be divided into factions and given the chance to whip a pair of reins to power their team’s chariot to victory. This unique activation is designed to transport fans directly into the high-stakes, thrilling world of Those About to Die.

Activation Details:

  • When: Thursday, July 25 – Sunday, July 28
  • Hours:
    • Thursday: 12PM – 6:30 PM
    • Friday: 10AM – 6:30 PM
    • Saturday: 10AM – 6:30 PM
    • Sunday: 9:30 AM – 4:00 PM
  • Where: 170 Sixth Ave, San Diego, CA 92101

Reserve Your Spot

THOSE ABOUT TO DIE -- Episode 110 -- Pictured: (l-r) Jóhannes Haukur Jóhannesson as Viggo, Moe Hashim as Kwame -- (Photo by: Reiner Bajo/Peacock)

To ensure a smooth experience and bypass lines, fans are encouraged to pre-register at https://peacockthechariotrace.com/. Tickets are available at no cost. Guests who have not pre-registered can join the standby line, although entrance will be subject to limited availability.

This is an unmissable event for fans of historical dramas and action-packed series. Don’t miss your chance to dive into the world of Those About to Die and experience the grandeur of Ancient Rome firsthand at San Diego Comic-Con 2024.


About Those About to Die

THOSE ABOUT TO DIE -- Pictured: "Those About to Die" Key Art -- (Photo by: Peacock)

Premiere Date/Rollout: All 10 episodes July 18, 2024
Directors: Roland Emmerich (Ep 101, 102, 103, 109, 110), Marco Kreuzpaintner (Ep 104, 105, 106, 107, 108)
Created by: Robert Rodat (Wrote Ep 101, 102, 103, 109, 110)
Executive Producers: Roland Emmerich, Harald Kloser, Gianni Nunnari, Robert Rodat, Stuart Ford, Lourdes Diaz, Miguel A. Palos Jr., Marco Kreuzpaintner, Herbert G. Kloiber, Martin Moszkowicz, Oliver Berben, Jonas Bauer, Charles Holland, Namit Malhotra
Studio: AGC Television
Production Companies: Centropolis Entertainment, Hollywood Gang Productions, Street Entertainment
Format: Drama Series, 10 x 60 min episodes
Cast: Anthony Hopkins, Iwan Rheon, Sara Martins, Tom Hughes, Jojo Macari, Moe Hashim, Johannes Haukur Johannesson, Rupert Penry-Jones, Gabriella Pession, Dimitri Leonidas, Emilio Sakraya, David Wurawa, Pepe Barroso, Gonçalo Almeida, Eneko Sagardoy, Romana Maggiora Vergano, Lara Wolf, Angeliqa Devi, Kyshan Wilson, Alicia Edogamhe

Logline
THOSE ABOUT TO DIE is an epic drama set in the corrupt world of the spectacle-driven gladiatorial competition, exploring a side of ancient Rome never before told — the dirty business of entertaining the masses, giving the mob what they want most…blood and sport. The series introduces an ensemble of characters from all corners of the Roman Empire who collide at the explosive intersection of sports, politics, and dynasties.


Are you ready to immerse yourself in the thrill of the Roman Empire? Will you join one of the factions and race to victory? How excited are you for Those About to Die at Comic-Con? Let us know your SDCC plans on social media!

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Kevin Fenix

Professional Nerd | Amateur Human | Creative/Content Director The best way to describe Kevin Fenix is the kid you never tell what the buttons do in video games so you have a chance to win. Being 6’ 4” and Asian, he never really fit in, so he got comfortable standing out. Not only is it easy to find him in crowds, he dabbles in the culinary arts, does a little stand up and improv, and can honestly say Spider-Man is the Jesus-like influence of his life. Kevin Fenix loves dogs, movies, television, comics, comedy, and to shoot people… with video.